Adwise is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Adwise has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Shopping and 69 other categories.
Exovue is leading in Technology News.
Adwise is leading in most countries, including Bulgaria, Russia, Ukraine, United Kingdom and 10 other countries.
Exovue is leading in United States, Brazil and New Zealand.