Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to Brainient in all segments.
Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Music & Audio and 46 other categories.
Brainient is leading in Consumer Electronics.
Adwit is leading in most countries, including France, Poland, United States, Korea Republic and 5 other countries.
Brainient is leading in Canada.