Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 C3 Metrics has better usage coverage in more websites categories. Including Arts & Entertainment, Travel, Business & Industry, Accommodation & Hotels and 51 other categories.

2 Adwit is leading in People & Society, Food & Drink, Sports, News & Media and 15 other categories.


1 C3 Metrics is leading in most countries, including United States, Canada, France, Russia and 19 other countries.

2 Adwit is leading in Bulgaria, India, Argentina, Korea Republic and 2 other countries.