Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adwit is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 138 other categories.

2 Adwit is leading in Gambling, Winter Sports, Poker, Cycling & Biking and one other category.

Geography

1 Integral Ad Science is leading in most countries, including United States, France, Brazil, United Kingdom and 84 other countries.

2 Adwit hasn't got a lead over Integral Ad Science in any country.