Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to MediaShakers in all segments.
MediaShakers has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, TV & Video and 20 other categories.
Adwit is leading in Food & Drink, Cooking & Recipes, Food & Grocery Retailers, Health and 3 other categories.
MediaShakers is leading in most countries, including India, United States, Japan, Poland and 23 other countries.
Adwit is leading in Saudi Arabia, Nicaragua, Belgium and France.