Market Share by Top Websites

1 Microsoft adCenter Conversion is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 95 other categories.

2 Adwit is leading in Religion & Spirituality, News & Media, Movies, Gambling and 8 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, Canada and 31 other countries.

2 Adwit is leading in Germany, Congo Republic, Guatemala, New Caledonia and 2 other countries.