Market Share by Top Websites

1 Microsoft adCenter Conversion is leading in Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Shopping, Software and 70 other categories.

2 Adwit is leading in Food & Drink, TV & Video, Cooking & Recipes, Food & Grocery Retailers and one other category.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, France and 28 other countries.

2 Adwit is leading in Saudi Arabia, Brazil, Netherlands and Nicaragua.