Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 78 other categories.

2 Adwit is leading in Travel, Adult, Gambling, Winter Sports and 6 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Japan, Canada and 30 other countries.

2 Adwit is leading in Sweden, New Caledonia, Korea Republic, Guatemala and one other country.