Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to PocketCents in all segments.
PocketCents has better usage coverage in more websites categories. Including Internet & Telecom, People & Society, Arts & Entertainment, Games and 16 other categories.
Adwit is leading in Business & Industry, Food & Drink, Social Sciences, Science and 5 other categories.
PocketCents is leading in most countries, including United Kingdom, Egypt, Russia, Ukraine and 13 other countries.
Adwit is leading in Brazil, Poland, Netherlands, South Korea and 3 other countries.