Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to PrecisionDemand in all segments.
Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 40 other categories.
PrecisionDemand is leading in Marketing & Advertising, Photography and Programming.
PrecisionDemand is leading in most countries, including United States, Hong Kong, Canada, Finland and 10 other countries.
Adwit is leading in France, Romania, Switzerland, Colombia and 7 other countries.