Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to PrecisionDemand in all segments.
Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 41 other categories.
PrecisionDemand is leading in Marketing & Advertising, Career & Education, Photography, Jobs & Employment and one other category.
PrecisionDemand is leading in most countries, including United States, Spain, Bulgaria, Finland and 9 other countries.
Adwit is leading in France, Brazil, Romania, Canada and 8 other countries.