Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to Simple AdServer in all segments.
Adwit has better usage coverage in more websites categories. Including Food & Drink, Computer & Electronics, Internet & Telecom, Health and 6 other categories.
Simple AdServer is leading in Consumer Electronics, Sports and Adult.
Adwit is leading in most countries, including France, Brazil, Senegal, Saudi Arabia and 4 other countries.
Simple AdServer is leading in Hungary, India and United States.