Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to Wiget Media in all segments.
Adwit has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, Computer & Electronics, Food & Drink and 13 other categories.
Wiget Media is leading in TV & Video and Sports.
Adwit is leading in most countries, including Brazil, France, India, United States and 6 other countries.
Wiget Media is leading in Greece, Zambia, Puerto Rico and Italy.