Market Share by Top Websites

1 Apple Pay is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adyen is still behind Apple Pay in all market share segments.

Websites Categories

1 Apple Pay has better usage coverage in more websites categories. Including Finance, Shopping, Business & Industry, Banking and 128 other categories.

2 Adyen is leading in Sports, Gambling and Associations.


1 Apple Pay is leading in most countries, including United States, United Kingdom, Japan, Russia and 72 other countries.

2 Adyen is leading in Netherlands, Slovakia, Czech Republic, Argentina and 7 other countries.