Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Improve Digital is still behind in all market share segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, People & Society and 207 other categories.

2 Improve Digital is leading in Online, Office Products, Child Health and Earth Sciences.


1 is leading in most countries, including Germany, Austria, United Kingdom, Switzerland and 90 other countries.

2 Improve Digital is leading in Netherlands, Italy, Spain, Sweden and 29 other countries.