Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Arts & Entertainment, Car Buying and 123 other categories.

2 is leading in Shopping, People & Society, Travel, Internet & Telecom and 85 other categories.


1 TradeDesk is leading in most countries, including United States, France, Australia, United Kingdom and 138 other countries.

2 is leading in Germany, Austria, Switzerland, Ukraine and 25 other countries.