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Google Ads Advertiser is leading in Top 100K Sites, Top 1M Sites and The Entire Web.
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Amazon A9 is leading in Top 10K Sites.
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Google Ads Advertiser has better usage coverage in more websites categories. Including Computers Electronics & Technology, Lifestyle, Business & Consumer Services, Vehicles and 9 other categories.
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Amazon A9 is leading in Science & Education, Arts & Entertainment, Games, Community & Society and 7 other categories.
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Google Ads Advertiser is leading in most countries, including United States, Japan, United Kingdom, Brazil and 140 other countries.
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Amazon A9 is leading in Taiwan, Indonesia, Philippines, Venezuela and 12 other countries.