Market Share by Top Websites

1 BridgeTrack is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to BridgeTrack in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 29 other categories.

2 BridgeTrack is leading in Travel, Finance, Music & Audio, Tourism and 19 other categories.

Geography

1 BridgeTrack is leading in most countries, including United States, Canada, France, Turkey and 7 other countries.

2 Banner Connect is leading in India, Japan, Netherlands, Pakistan and 6 other countries.