Market Share by Top Websites

1 ContentClick is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to ContentClick in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 74 other categories.

2 Banner Connect is leading in Games, Video Games, Law & Government, TV & Video and 8 other categories.

Geography

1 ContentClick is leading in most countries, including United Kingdom, United States, Russia, Australia and 36 other countries.

2 Banner Connect is leading in Philippines, Belgium, Kazakhstan, Ghana and one other country.