2
In terms of market share, Banner Connect is clearly lagging behind, losing to DemandMedia in all segments.
1
DemandMedia has better usage coverage in more websites categories. Including Computers Electronics & Technology, Games, Food & Drink, Hobbies & Leisure and 2 other categories.
2
Banner Connect is leading in Arts & Entertainment, Health and Sports.
1
DemandMedia is leading in most countries, including United States, China, Belgium, Brazil and 5 other countries.
2
Banner Connect is leading in India, Israel and United Kingdom.