In terms of market share, Banner Connect is clearly lagging behind, losing to FeatureLink in all segments.
FeatureLink has better usage coverage in more websites categories. Including Arts & Entertainment, Autos & Vehicles, Business & Industry, Food & Drink and 40 other categories.
Banner Connect is leading in People & Society, News & Media, Games, Sports and 29 other categories.
FeatureLink is leading in most countries, including United States, Canada, Germany, Mexico and 12 other countries.
Banner Connect is leading in United Kingdom, Brazil, Pakistan, Indonesia and 9 other countries.