Market Share by Top Websites

1 interclick is leading in Top 100K Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including Shopping, Career & Education, Health, Movies and 21 other categories.

2 Banner Connect is leading in Internet & Telecom, Music & Audio, Adult, Computer & Electronics and 13 other categories.


1 Banner Connect is leading in most countries, including Indonesia, United Arab Emirates, Switzerland, South Africa and 11 other countries.

2 interclick is leading in United States, Belarus, Djibouti, Armenia and 2 other countries.