Market Share by Top Websites

1 Kitara Media is leading in Top 100K Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Kitara Media in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Restaurants & Delivery, People & Society and 14 other categories.

2 Banner Connect is leading in Music & Audio, Business & Industry, Sports, Pets & Animals and 11 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, China, Colombia and 13 other countries.

2 Banner Connect is leading in United Kingdom, Egypt, United Arab Emirates, Switzerland and 9 other countries.