Market Share by Top Websites

1 Mass2 is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Mass2 in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 30 other categories.

2 Mass2 is leading in Business & Industry, Autos & Vehicles, Shopping, Car Buying and 15 other categories.

Geography

1 Banner Connect is leading in most countries, including United Kingdom, France, Australia, Canada and 32 other countries.

2 Mass2 is leading in United States and Russia.