Market Share by Top Websites

1 Media6Degrees is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Media6Degrees in all segments.

Websites Categories

1 Media6Degrees has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 102 other categories.

2 Banner Connect is leading in Games, Video Games, Law & Government, Soccer and 6 other categories.

Geography

1 Media6Degrees is leading in most countries, including United States, United Kingdom, Canada, India and 50 other countries.

2 Banner Connect is leading in Saudi Arabia, Ghana, Guadeloupe and Jordan.