Market Share by Top Websites

1 Media6Degrees is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Media6Degrees in all segments.

Websites Categories

1 Media6Degrees has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 85 other categories.

2 Banner Connect is leading in Games, Video Games, Law & Government, Movies and 7 other categories.

Geography

1 Media6Degrees is leading in most countries, including United States, India, Canada, United Kingdom and 46 other countries.

2 Banner Connect is leading in Egypt, Kazakhstan and Ghana.