Market Share by Top Websites

1 Parrable is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Parrable in all segments.

Websites Categories

1 Parrable has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Arts & Entertainment and 74 other categories.

2 Banner Connect is leading in Pets & Animals, Pets and Programming.

Geography

1 Parrable is leading in most countries, including China, United States, Germany, Canada and 55 other countries.

2 Banner Connect is leading in United Arab Emirates, Pakistan, Bangladesh, Martinique and one other country.