Market Share by Top Websites

1 Parrable is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Parrable in all segments.

Websites Categories

1 Parrable has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Arts & Entertainment and 70 other categories.

2 Banner Connect is leading in Soccer, Pets, Pets & Animals, Law and 4 other categories.

Geography

1 Parrable is leading in most countries, including China, United States, Netherlands, Canada and 40 other countries.

2 Banner Connect is leading in Switzerland, Bangladesh, Hungary, Ghana and one other country.