Market Share by Top Websites

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Predicta in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including Games, Sports, Video Games, Adult and 25 other categories.

2 Predicta is leading in People & Society, Arts & Entertainment, News & Media, Music & Audio and 20 other categories.

Geography

1 Banner Connect is leading in most countries, including United States, United Kingdom, Pakistan, Indonesia and 14 other countries.

2 Predicta is leading in Brazil and Puerto Rico.