In terms of market share, Banner Connect is clearly lagging behind, losing to Predicta in all segments.
Banner Connect has better usage coverage in more websites categories. Including Games, Sports, Video Games, TV & Video and 23 other categories.
Predicta is leading in People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 23 other categories.
Predicta is leading in most countries, including Brazil, Portugal, Argentina, France and 20 other countries.
Banner Connect is leading in United Kingdom, United States, Australia, Canada and 17 other countries.