Market Share by Top Websites

1 PubExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 PubExchange has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Shopping, Business & Industry and 54 other categories.

2 Banner Connect is leading in People & Society, Games, Sports, Internet & Telecom and 18 other categories.

Geography

1 PubExchange is leading in most countries, including United States, United Kingdom, Canada, Mexico and 29 other countries.

2 Banner Connect is leading in Netherlands, Ghana, Greece, Sweden and 2 other countries.