Market Share by Top Websites

1 PubExchange is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 PubExchange has better usage coverage in more websites categories. Including Shopping, News & Media, Career & Education, Business & Industry and 44 other categories.

2 Banner Connect is leading in People & Society, Arts & Entertainment, Games, Internet & Telecom and 19 other categories.

Geography

1 Banner Connect is leading in most countries, including United Kingdom, Australia, France, India and 27 other countries.

2 PubExchange is leading in United States, Canada, Russia, Turkey and 15 other countries.