In terms of market share, Banner Connect is clearly lagging behind, losing to Social Dot Com in all segments.
Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 34 other categories.
Social Dot Com is leading in Business & Industry, Health, Finance, Marketing & Advertising and 13 other categories.
Banner Connect is leading in most countries, including United Kingdom, India, France, Australia and 12 other countries.
Social Dot Com is leading in United States, Sweden, Belgium, Germany and 6 other countries.