In terms of market share, Banner Connect is clearly lagging behind, losing to Social Dot Com in all segments.
Banner Connect has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, Sports, People & Society and 15 other categories.
Social Dot Com is leading in Business & Industry and Food & Drink.
Banner Connect is leading in most countries, including United States, United Kingdom, Canada, Brazil and 8 other countries.
Social Dot Com is leading in Russia, Sweden, Turkey, Colombia and 2 other countries.