Market Share by Top Websites

1 Spongecell is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Spongecell in all segments.

Websites Categories

1 Spongecell has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 43 other categories.

2 Banner Connect is leading in Games, Sports, Video Games, Adult and 17 other categories.

Geography

1 Spongecell is leading in most countries, including United States, United Kingdom, Germany, Brazil and 21 other countries.

2 Banner Connect is leading in France, Ukraine, Albania, Thailand and 4 other countries.