Market Share by Top Websites

1 Total Media is leading in Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Career & Education and 25 other categories.

2 Banner Connect is leading in Arts & Entertainment, News & Media, Games, Internet & Telecom and 24 other categories.


1 Banner Connect is leading in most countries, including United States, India, United Kingdom, Indonesia and 7 other countries.

2 Total Media is leading in Israel, Bulgaria, Cyprus, Ethiopia and 5 other countries.