In terms of market share, Banner Connect is clearly lagging behind, losing to Travora Media in all segments.
Banner Connect has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Adult, Sports and 14 other categories.
Travora Media is leading in Travel, Tourism, Business & Industry, Real Estate and 7 other categories.
Travora Media is leading in most countries, including United States, Netherlands, Spain, Portugal and 9 other countries.
Banner Connect is leading in United Kingdom, India, Ukraine, Switzerland and 5 other countries.