Market Share by Top Websites

1 Undertone Networks is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Banner Connect is clearly lagging behind, losing to Undertone Networks in all segments.

Websites Categories

1 Undertone Networks has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 74 other categories.

2 Banner Connect is leading in Games, Video Games, Adult, Soccer and 12 other categories.

Geography

1 Undertone Networks is leading in most countries, including United States, United Kingdom, India, Japan and 25 other countries.

2 Banner Connect is leading in Pakistan, Indonesia, Eritrea, Algeria and 7 other countries.