Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Batanga Network is still behind Direct/ADVERT in all market share segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 129 other categories.

2 Batanga Network is leading in People & Society, Animation & Comics, Beauty & Fitness, Gay, Lesbian, & Bisexual and 7 other categories.


1 Batanga Network is leading in most countries, including Mexico, Spain, Argentina, Colombia and 49 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 43 other countries.