Market Share by Top Websites

1 Batanga Network is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Batanga Network in all segments.

Websites Categories

1 Batanga Network has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, News & Media and 115 other categories.

2 Open AdExchange is leading in Energy, Sports and Auctions.

Geography

1 Batanga Network is leading in most countries, including Mexico, Spain, Argentina, Colombia and 66 other countries.

2 Open AdExchange is leading in Denmark.