Market Share by Top Websites

1 BBelements is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Yahoo Ad Exchange is still behind BBelements in all market share segments.

Websites Categories

1 Yahoo Ad Exchange has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 223 other categories.

2 BBelements is leading in Food & Drink, Cooking & Recipes, Classifieds, Vegetarian & Vegan and one other category.


1 Yahoo Ad Exchange is leading in most countries, including United States, Japan, Germany, India and 92 other countries.

2 BBelements is leading in Poland, Czech Republic, Slovakia, Lithuania and 31 other countries.