Market Share by Top Websites

1 Emma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Benchmark Email is clearly lagging behind, losing to Emma in all segments.

Websites Categories

1 Emma has better usage coverage in more websites categories. Including Science & Education, Community & Society, Health, Business & Consumer Services and 13 other categories.

2 Benchmark Email is leading in Computers Electronics & Technology, Travel & Tourism, E-commerce & Shopping, Games and 3 other categories.


1 Benchmark Email is leading in most countries, including Japan, Taiwan, Brazil, Italy and 59 other countries.

2 Emma is leading in United States, Canada, United Kingdom, India and 26 other countries.