Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Carbon Ads is still behind Demdex in all market share segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 153 other categories.

2 Carbon Ads is leading in Computer & Electronics, Programming, Software, Web Design and 12 other categories.


1 Demdex is leading in most countries, including United States, United Kingdom, Canada, Australia and 91 other countries.

2 Carbon Ads is leading in China, India, Korea Republic, Afghanistan and 6 other countries.