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Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, Carbon Ads is clearly lagging behind, losing to Improve Digital in all segments.
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Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, Games, News & Media, Science & Education and 19 other categories.
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Carbon Ads is leading in Computers Electronics & Technology.
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Improve Digital is leading in most countries, including United States, France, Russia, Taiwan and 131 other countries.
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Carbon Ads is leading in India, China, Montenegro, Libya and 6 other countries.