Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Carbon Ads is still behind Improve Digital in all market share segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 129 other categories.

2 Carbon Ads is leading in Computer & Electronics, Programming, Software, Web Design and 17 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Sweden, Netherlands, Norway and 49 other countries.

2 Carbon Ads is leading in United States, China, India, Brazil and 29 other countries.