Market Share by Top Websites

1 Improve Digital is leading in Top 100K Sites and The Entire Web.

2 Carbon Ads is leading in Top 10K Sites and Top 1M Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, News & Media and 95 other categories.

2 Carbon Ads is leading in Computer & Electronics, Internet & Telecom, Programming, Software and 19 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Italy, Sweden, Spain and 57 other countries.

2 Carbon Ads is leading in United States, China, Brazil, India and 22 other countries.