Market Share by Top Websites

1 Carbon Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Sproutable is clearly lagging behind, losing to Carbon Ads in all segments.

Websites Categories

1 Carbon Ads has better usage coverage in more websites categories. Including Computers Electronics & Technology, Science & Education, Games, Hobbies & Leisure and 12 other categories.

2 Sproutable is leading in Arts & Entertainment, News & Media, Food & Drink, Sports and one other category.


1 Carbon Ads is leading in most countries, including United States, India, China, Brazil and 93 other countries.

2 Sproutable is leading in Pakistan.