Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Health and 152 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Automotive Industry, Makes & Models and 11 other categories.

Geography

1 DataXu is leading in most countries, including United States, Brazil, United Kingdom, Spain and 97 other countries.

2 Cobalt Group is leading in Canada, Cameroon, Cyprus and Kyrgyzstan.