Market Share by Top Websites

1 Korrelate is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to Korrelate in all segments.

Websites Categories

1 Cobalt Group has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 68 other categories.

2 Korrelate is leading in Search Engine, TV & Video, Computer Hardware, Consumer Electronics and 4 other categories.


1 Cobalt Group is leading in most countries, including Canada, Australia, India, Mexico and 19 other countries.

2 Korrelate is leading in United States, Germany, Bahrain, Kuwait and 5 other countries.