Market Share by Top Websites

1 Plista is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to Plista in all segments.

Websites Categories

1 Plista has better usage coverage in more websites categories. Including Arts & Entertainment, Community & Society, Games, News & Media and 12 other categories.

2 Cobalt Group is leading in Vehicles, Adult, E-commerce & Shopping and Science & Education.


1 Cobalt Group is leading in most countries, including United States, Pakistan, India, Canada and 18 other countries.

2 Plista is leading in Poland, Germany, Malaysia, Netherlands and 15 other countries.