Market Share by Top Websites

1 PubExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 Cobalt Group has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 58 other categories.

2 PubExchange is leading in News & Media, Food & Drink, Career & Education, Home & Garden and 32 other categories.


1 PubExchange is leading in most countries, including United Kingdom, India, Philippines, Germany and 24 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, Mexico and 11 other countries.