Market Share by Top Websites

1 Silverpop is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to Silverpop in all segments.

Websites Categories

1 Silverpop has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Death and 91 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Automotive Industry, Arts & Entertainment and 31 other categories.

Geography

1 Silverpop is leading in most countries, including United Kingdom, Czech Republic, Germany, Belgium and 46 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, Mexico and 12 other countries.