Cobalt Group is leading in Top 100K Sites and Top 1M Sites.
Cobalt Group has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 50 other categories.
zapunited is leading in People & Society, Arts & Entertainment, Adult, Photography and 41 other categories.
Cobalt Group is leading in most countries, including United States, Canada, Australia, Mexico and 24 other countries.
zapunited is leading in India, Pakistan, Germany, Italy and 13 other countries.