Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Coremetrics is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 102 other categories.

2 Coremetrics is leading in Shopping, Food & Drink, Restaurants & Delivery, Finance and 75 other categories.

Geography

1 Effective Measure is leading in most countries, including Thailand, Indonesia, South Africa, Malaysia and 83 other countries.

2 Coremetrics is leading in United States, United Kingdom, France, Japan and 45 other countries.