Market Share by Top Websites

1 Mediaplex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, CPX Interactive is clearly lagging behind, losing to Mediaplex in all segments.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 216 other categories.

2 CPX Interactive is leading in Adult, E-Commerce, Chemistry and Biotechnology & Pharmaceuticals.

Geography

1 Mediaplex is leading in most countries, including United States, United Kingdom, Germany, France and 123 other countries.

2 CPX Interactive is leading in Kenya, Bolivia, Costa Rica, El Salvador and 5 other countries.