Market Share by Top Websites

1 Yahoo Retargeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Cross Pixel Media is clearly lagging behind, losing to Yahoo Retargeting in all segments.

Websites Categories

1 Yahoo Retargeting has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Lifestyle, Games and 19 other categories.

2 Cross Pixel Media is leading in Community & Society.

Geography

1 Cross Pixel Media is leading in most countries, including United States, France, United Kingdom, Spain and 92 other countries.

2 Yahoo Retargeting is leading in Japan, Taiwan, South Korea, China and 28 other countries.