Market Share by Top Websites

1 Questback is leading in Top 100K Sites.

2 In terms of market share, Datran is clearly lagging behind, losing to Questback in all segments.

Websites Categories

1 Questback has better usage coverage in more websites categories. Including News & Media, Business & Consumer Services, Food & Drink, Sports and 5 other categories.

2 Datran is leading in Computers Electronics & Technology, E-commerce & Shopping, Health, Adult and 2 other categories.

Geography

1 Datran is leading in most countries, including United States, Germany, Brazil, Canada and 11 other countries.

2 Questback is leading in Norway, Sweden, Croatia and Denmark.