Market Share by Top Websites

1 Viacom Targeting is leading in Top 100K Sites and Top 1M Sites.

2 Datran is leading in Top 10K Sites.

Websites Categories

1 Datran has better usage coverage in more websites categories. Including Health, Computer & Electronics, News & Media, Technology News and 73 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, Movies and 19 other categories.

Geography

1 Viacom Targeting is leading in most countries, including Brazil, Italy, Mexico, United Kingdom and 40 other countries.

2 Datran is leading in United States, India, Japan, Netherlands and 21 other countries.