Market Share by Top Websites

1 Rocket Fuel is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Demandbase is clearly lagging behind, losing to Rocket Fuel in all segments.

Websites Categories

1 Rocket Fuel has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Travel and 168 other categories.

2 Demandbase is leading in Computer & Electronics, Software, Marketing & Advertising, Business Services and 19 other categories.

Geography

1 Rocket Fuel is leading in most countries, including Japan, United States, United Kingdom, Germany and 93 other countries.

2 Demandbase is leading in China, Czech Republic, South Korea, Ukraine and 37 other countries.